GIOVANNI Invigorating Conditioner - Helps Dry Scalp, Paraben Free, Moisturizing, 24 oz (1 Pack)

From a Passionate Hairstylist to a Leading Natural Hair Care Brand: The Story of Arthur Guidotti and Giovanni

In the 1960s, Arthur Guidotti, a visionary hairstylist, began his journey in Hollywood and Beverly Hills, where he opened his own salon, On Sunset, on the famous Sunset Strip. This bustling salon quickly became a hit with many Hollywood celebrities, including the iconic Lucille Ball.

However, after years of exposure to harsh chemicals, Arthur's hands started to react, prompting him to explore the possibility of creating his own line of professional hair care products. With only three employees and 12 products, the company began selling to studio salons at MGM, Paramount, and Fox, embarking on a wild ride.

As Arthur's son, James, grew up in the salons and the beauty industry, he developed a deep understanding and passion for hair care. This inspired him to create a fashion-forward natural hair care company that would cater to the needs of the growing natural consumer market. Giovanni's innovation offered the natural consumer a world of sophistication never before seen in the natural channel, which led to the brand becoming the #1 selling Hair Care Brand in the United States Natural Products Industry for over 10 consecutive years (according to SPINs Data).

Today, James' commitment to high-quality ingredients and performance has given Giovanni a reputation for bridging the gap between natural and salon-quality hair care since 1979. The brand's products, including the Tea Tree Triple Treat Invigorating Conditioner, are designed to cater to all hair types, providing nourishing moisturization, organic oils, and vegan-friendly formulas.

The Tea Tree Triple Treat Invigorating Conditioner is a standout product in the Giovanni line, as it helps to improve scalp circulation, leaving dry or damaged hair feeling refreshed and renewed with every use. The aloe vera, lavender, and rosemary botanical oils effectively restore strength and luster, while conditioning, calming, and detangling hair for easy comb-out and styling.

Giovanni's dedication to using organic ingredients and providing cruelty-free products in sophisticated recyclable packaging has earned the brand a reputation for being eco-chic. The brand's commitment to high performance and bridging the gap between natural and salon-quality hair care has made it a trusted choice for those seeking exceptional hair care solutions.

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